Enriching the Fitness Experience Through Technology

For Fitness & Lifestyle Group (FLG), technology has long been a driver of competitive advantage. So much so, in fact, that the business has not one but two executive-level heads: Rob Waldron as Chief Technology (above left) and Security Officer and Eddie Swinnen as Chief Digital and Product Officer.

Enriching the Fitness Experience Through Technology
“we’ve essentially built a foundation whereby all brands use the same operating platform - meaning they all benefit when we add new features such as online joining, for example - but where each brand can have its own elements for a unique experience.”
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