Loup was established in 2015 and is an emerging leader in the global digital health marketplace.

Loup combines a world-leading technology stack and production of engaging content to launch and operate compelling, interactive digital fitness, health and wellness programs led by “Fitness Inspiration” personalities such as Chris Hemsworth and Emily Skye, with additional large-scale programs under development.

The programs are holistic, encompassing clear exercise workouts which can be done from home or the gym, meal plans and non-physical health aspects (such as mindfulness techniques) to help people worldwide along their path to better health.

Loup is 100% owned by Fitness & Lifestyle Group.

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